Logo Project
An Atlanta-based mixology podcast started by a previous restaurant and bar Manager at some of Atlanta’s top restaurants including Burn by Rocky Atel. These mixology experts drop knowledge and humor through chat about the world’s best trendy and classic libations.
The brand identity
Using waterdrop elements within the counters of the typography and a mark combining the sqeezing of a lime with the silouette of a microphone, the esence of the pocast lives within the mark. Decorative elements within badges blend a classic award-style with garnish and greenery.
Logo Design
The concept blends visuals of a podcast microphone with that of a hand-squeezed lime. The wordmark features subtle callbacks to the “squeeze” by altering the counters in the typography to be droplet-shaped.
Brand Design
