Brand Identity Design
Little Monstaz Inc. is a Music Production Studio based out of Chattanooga, TN. Their style incorporates elements of hip-hop, electronic, and pop. They are constantly reaching out to explore new sounds with new artists. Their persona is dark and existential but their sound is energetic and bright.
Logo Design
The age-old tale of the monster in your closet can grow into to a person’s inner demons. Artists have historically used music to communicate and provide comfort for personal struggles. While “little monstaz” come in many different forms, they always aim to be soothed through music that speaks to their struggles, pleases them, and provides temporary escape from reality.
Secondary Badges
Design Elements
Headline fonts should be written in a similar style to the main badge: tightly kerned, rounded interstate font, with each line proportionately scaled to match the same width. Holding shapes and letters should reference, eyes, teeth, tentacles, claws, and other monster-like qualities.
Touchpoints
Brand Merch
Brand Merch can include a variety of logo lockups, monster illustrations and patterns, but mainly feature the brand’s signature pink.
